Friday, 4 November 2011

Online Magazine Promotion

If I were to market the magazine online, I'd have a link from the college site and the college moodle site that led to a page where you could read whatever issue of the magazine you wanted. This link would be made clearly visible on the homepage. The online version of my magazine would only contain the information of the articles, none of the free items that you'd get if you actually bought the magazine from college. This could persuade the audience to buy the magazine from the college to get he free items, which could be very beneficial for them, like the revision posters advertised in my own magazine cover, which if you only read the magazine online, you wouldn't get. The screamer on the front cover about the revision posters says "revision posters to bump up your essay grades" which would be attractive to the college students as everyone would want to do as best as they could, and these revision posters advertised are promising to help do this, which you can only do from buying the magazine.

The advantages of having the online page however are for students that don't have time within their college day to pick up a paper can just as easily go home log onto the college site and read it up then. It is also a good way to keep up to date with things going on at the college at home, so that you can see everything going on, the times at which they're on and organise yourself around them whilst making your other plans at home.

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